Thursday May 15, 2025
How Minimum Viable Content saved my sanity – and my business
If content feels like a constant to-do list you never quite catch up on, then this episode will help you view your content from a different perspective.
Mel Daniels introduces you to a concept that’s completely changed the way she shows up in her business (and the way her clients do too).: Minimum Viable Content (MVC). isn’t about cutting corners, it’s about doing what matters most with the time, energy, and resources you actually have.
No more content overwhelm. No more chasing every trend. Just meaningful content that moves your business forward in a way that feels sustainable and aligned.
Mel takes you behind the scenes of how MVC came to be, walks you through the 3 key questions to shape your version of MVC, and show you how to work with your strengths, no matter what your content creator archetype..
And make sure that you check out the current Kajabi offer (3 months for $99), especially if you’re craving more structure and simplicity in your content systems.
🎧 Hit play to learn:
- What Minimum Viable Content really is
- Why it’s the key to consistent visibility without burning out
- How to tailor MVC to your unique strengths
- The powerful mindset shifts that make content feel lighter
- How tools like Kajabi can help bring your MVC plan to life
Episode Breakdown:
00:00 – The concept of MVC
00:46 Welcome to The Powerful Content Podcast
01:46 Acknowledgement of Country
02:03 A quick look back at last week
03:20 The heart behind Minimum Viable Content
04:33 My personal journey with MVC
08:44 What MVC isn’t (and why that matters)
10:09 It’s time for a perspective shift
12:10 MVC through the lens of the Content Creator Archetypes
15:09 Creating your own Minimum Viable Content
16:22 Your next steps and how Kajabi fits in
Listen now to simplify content creation and still show up powerfully
Links mentioned in this podcast
- Kajabi promo – 3 months for $99 plus $1,500 worth of bonuses from Mel
- Content Creator Archetype Quiz
If you enjoyed listening to this episode, then you’ll also love:
- Episode 166 - Why I pressed paused on my full-time business (and what happened next)
- Episode 10 – The power of reimagination
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Ready to work with me?
- Buy my book The Power of Content
- Join my membership The Content Effect
- Work with me 1:1 with The Content Accelerator
- Join my free Facebook Group The Content Project
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