The Powerful Content Podcast

5 things to do in 2024 to increase the impact of your content

Are you looking to increase the impact of your content? If you’re here I know that as a purpose-led entrepreneur you want to serve your clients through content that makes a difference.  
In this episode, Mel covers: 
✨ How trends are not the only way to increase the impact of your content 
✨ The 5 foundational elements you need to include in your content marketing instead 
✨ Why being more YOU is so important to your success (and how you feel about content creation too) 
 
Links mentioned in this podcast 
Leave a Google review: https://g.page/r/CQPrRpciHIsCEAI/review 
Amy Porterfield episode #613 
 
How to leave a review 
Here are a few prompts that you can answer to leave your review! 
Why you’ve enjoyed listening to the podcast so far 
What topics do you love hearing me talk about 
Your favourite episode and why 
Still stuck for ideas? Use AI to help you! Use this prompt: 
Please write me an 80-100 word testimonial for The Powerful Content Podcast that I can leave as a review. I enjoy listening to it because [insert your reason eg gives me actionable ideas for my content, I resonate with what Mel says] and has resulted in me [insert your result eg feeling more confident, being more inspired to create content, motivated to be more consistent] 
Terms & Conditions 
Two winners will be drawn at random on 16 February 2024 
You must be following @meldbusiness on Instagram 
DM a screenshot of the review to @meldbusiness 
Prize must be claimed before 30 June 2024
Book will be delivered once published 
 
If you enjoyed listening to this episode, then you’ll also love: 
Episode 65 – The one thing missing from your message 
Episode 59 – The art of being true with Cassandra Goodman 
 
I use and recommend Podbean and Descript to edit my podcast.  
* These are affiliate links. I will receive a small compensation for you using these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you. 
 
Ready to work with me? 
👉🏻 Buy my book The Power of Content  
👉🏻 Get yourself on the waitlist for my membership The Content Effect 👉🏻 Get your content sorted with a 1:1 Content Strategy 👉🏻 Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
 
For more conversations on powerful content, connect with me here: 
Instagram | Facebook | LinkedIn | Website 

Powerful sales that feel easy with Emma McQueen

In this episode Mel and Emma cover: 
✨ Why we need to sell but why so many find it hard or icky 
✨ How to reframe your stories about selling so that you get in and do it 
✨ A simple framework for selling that works every time 
Where to find Emma 
Instagram: www.instagram.com/emmarmcqueen 
Facebook: https://www.facebook.com/emmarmcqueen/ 
LinkedIn: https://www.linkedin.com/in/emmamcqueen/ 
Website: www.emmamcqueen.com.au 
Links mentioned in this podcast 
Female Entrepreneur Growth Quiz: https://emma-abkifzms.scoreapp.com/ 
Revenue Raiser program: https://emmamcqueen.com.au/coaching-services/revenue-raiser/  
If you enjoyed listening to this episode, then you’ll also love: 
Episode 53: Embrace your strengths for business and content confidence with Rowena Mabbott 
Episode 49: Being intentional to make meaningful progress with Annie Love 
Ready to work with me? 
👉🏻 Get yourself on the waitlist for my membership The Content Effect 👉🏻 Get your content sorted with a 1:1 Content Strategy 👉🏻 Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
For more conversations on powerful content, connect with me here: 
Instagram | Facebook | LinkedIn | Website 

Episode 98 - Welcome to 2024

In this episode Mel covers:
✨ What 2024 looks and feels like at Meld HQ
✨ Her word of the year and how she’s bringing it to her business
✨ Ways in which she’s bringing her content objective to life in Q1
 
Links mentioned in this podcast
Chat with Mel
Mel’s speaker credentials
 
If you enjoyed listening to this episode, then you’ll also love:
Episode 55 – Celebrating a year with Adam Daniels
Episode 76 – Creating friction-free content
 
I use and recommend Podbean and Descript to publish and edit my podcast.
* These are affiliate links. I will receive a small compensation for you using these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.
 
Ready to work with me?
👉🏻 Get yourself on the waitlist for my membership The Content Effect👉🏻 Get your content sorted with a 1:1 Content Strategy👉🏻 Grow  your email list like a pro with 1:1 Build your list package👉🏻 Join my free Facebook Group The Content Project
 
For more conversations on powerful content, connect with me here:
Instagram | Facebook | LinkedIn | Website

BEST OF: Why you’re not making sales and what you can do about it

This week we're revisiting one of the most downloaded episodes of 2023.
 
In this episode Mel covers:
✨ The 5 questions you need to ask yourself if you’re not making sales
✨ How to set yourself up for growth in other areas of your business besides revenue
✨ The reason you need to join The Content Effect
 
Links mentioned in this podcast
The Content Effect
The Unboring Ideal Client Avatar
 
If you enjoyed listening to this episode, then you’ll also love:
Episode 8 – Simple social media plan sorted
Episode 52 - How to build your email list with the right clients without feeling salesy
 
 
Ready to work with me?
👉🏻 Buy my book The Power of Content
👉🏻 Get yourself on the waitlist for my membership The Content Effect👉🏻 Get your content sorted with a 1:1 Content Strategy👉🏻 Grow  your email list like a pro with 1:1 Build your list package👉🏻 Join my free Facebook Group The Content Project
 
For more conversations on powerful content, connect with me here:
Instagram | Facebook | LinkedIn | Website

Best of: Steal my steps to fill your funnel

Today we're re-visiting one of the most downloaded episodes of 2023.
 
In this episode Mel covers:
✨ What a funnel is and why you need one
✨ The 4 different ways she approaches filling her funnel. Steal her ideas!
✨ What to focus on if your funnel isn’t working for you
 
Links mentioned in this podcast
Grow your business with content – Mastery Week
The Content Effect
 
If you enjoyed listening to this episode, then you’ll also love:
Episode 3 – Why sales funnels suck
Episode 6 – The key to powerful content
 
Ready to work with me?
👉🏻 Buy my book The Power of Content
👉🏻 Get yourself on the waitlist for my membership The Content Effect👉🏻 Get your content sorted with a 1:1 Content Strategy👉🏻 Grow  your email list like a pro with 1:1 Build your list package👉🏻 Join my free Facebook Group The Content Project
 
For more conversations on powerful content, connect with me here:
Instagram | Facebook | LinkedIn | Website

Looking back to look forward

In this episode Mel covers:
✨ 3 things that stand out in 2023
✨ Finding gratitude, learning and growth even in the tough times
✨ How looking back can help you look forward, especially when it comes to your content
 
Links mentioned in this podcast
Content review and planning guide
 
If you enjoyed listening to this episode, then you’ll also love:
Episode 55 – Celebrating a year with Adam Daniels
Episode 84 – Finding purpose in your content journey
 
I use and recommend Podbean and Descript to edit my podcast.
* These are affiliate links. I will receive a small compensation for you using these links. There’s no extra charge to you, but it helps me create more free content like this podcast, for you.
 
Ready to work with me?
👉🏻 Get yourself on the waitlist for my membership The Content Effect👉🏻 Get your content sorted with a 1:1 Content Strategy👉🏻 Grow  your email list like a pro with 1:1 Build your list package👉🏻 Join my free Facebook Group The Content Project
 
For more conversations on powerful content, connect with me here:
Instagram | Facebook | LinkedIn | Website

The secret to repeat clients with Emma Millington

Between recording and publishing this episode significant changes occurred with Emma’s business! The new name is Mojo Physio Co, but they still stand for consultative practices that have you at the heart of your journey. 
 
In this episode Mel and Emma cover: 
✨ How a mission and vision statement can be the start of a business focused on client retention 
✨ The role an ethical framework plays in your business success 
✨ The key indicators that you’re on track to a business built on raving fans 
 
Where to find Emma 
Facebook:  www.facebook.com/mojophysioco 
Tiktok - mojophysioco 
Instagram: https://www.instagram.com/mojophysioco/ 
Website: https://www.mojophysioco.com/
If you enjoyed listening to this episode, then you’ll also love: 
Episode 29 - Creating a thriving community with Carrie Kwan and Lucy Kippist Mums and Co 
Episode 39 - Taking responsibility of your brand with Chantelle King
Ready to work with me? 
👉🏻 Get yourself on the waitlist for my membership The Content Effect 👉🏻 Get your content sorted with a 1:1 Content Strategy 👉🏻 Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
 
For more conversations on powerful content, connect with me here: 
Instagram | Facebook | LinkedIn | Website 

Staying relevant with email marketing in 2024

In this episode, Mel covers: 
✨ The 5 things you need to do to stay relevant in 2024 with email marketing 
✨ Insights into the new Google and Yahoo updates and what it means to your business 
✨ How using email marketing human-first practices will always win out in the end 
 
Free resources 
Content review and planning guide 
Unlock your content archetype quiz 
The un-boring ideal client avatar 
The Content Roadmap
Links mentioned in this podcast 
The Content Effect 
Tools: Email Smart or Redsift. 
If you enjoyed listening to this episode, then you’ll also love: 
Episode 52 - How to build your email list with the right clients without feeling salesy 
Episode 7 - Connecting with your audience through story with Romina Cavagnola 
Episode 12 - Building an aligned audience with the perfect lead magnet 
Episode 32 – Creating a message from the heart 
Episode 65 - The one thing that's missing from your message 
Episode 28 - The truth about email automation
 
Ready to work with me? 
👉🏻 Get yourself on the waitlist for my membership The Content Effect 👉🏻 Get your content sorted with a 1:1 Content Strategy 👉🏻 Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
 
For more conversations on powerful content, connect with me here: 
Instagram | Facebook | LinkedIn | Website 

Human Design: the secret to a business that supports you with Belinda Gill

In this episode Mel and Belinda cover: 
✨ Embracing the mess before the success  
✨ Working with your strengths, not constraints  
✨ Powerful Human Design insights for creating content that connects, nurtures, and converts  
 
Where to find Belinda 
Facebook: https://www.instagram.com/belindagill_inbusiness/ 
Instagram: https://www.instagram.com/belindagill_inbusiness/ 
Website: https://belindagill.com/ 
 
If you enjoyed listening to this episode, then you’ll also love: 
Episode 53 - Embrace your strengths for business and content confidence with Rowena Mabbott 
Episode 59 - The art of being true with Cassandra Goodman 
 
Ready to work with me? 
👉🏻 Get yourself on the waitlist for my membership The Content Effect 👉🏻 Get your content sorted with a 1:1 Content Strategy 👉🏻 Grow  your email list like a pro with 1:1 Build your list package 👉🏻 Join my free Facebook Group The Content Project 
 
For more conversations on powerful content, connect with me here: 
Instagram | Facebook | LinkedIn | Website 

The 6 things that successful content creators have in common

In this episode, Mel covers: 
✨ What success is and what it looks like 
✨ The 6 traits of a successful content creator that make you stand out 
✨ Why you need support to become a successful content creator and how you can get it inside The Content Effect 
 
Links mentioned in this podcast 
The Content Effect 
Unlock your content creator archetype
If you enjoyed listening to this episode, then you’ll also love: 
Episode 32 – Creating a message from the heart 
Episode 65 – The one thing that’s missing from your message 
Ready to work with me? 
👉🏻 Join my membership The Content Effect  
Doors are open until 5 December 2023. Your fast action bonuses are available until Saturday 2 December and include: 
20 free stock images from Brand Eliza Stock 
20 calls to action to use on your socials 
20 hooks to get you writing faster 
Free 30-minute power session worth $100 when you choose the annual option 
 
For more conversations on powerful content, connect with me here: 
Instagram | Facebook | LinkedIn | Website